Meta/Instagram Ads

Targeted campaigns focusing on qualified leads and conversions.

Audience targetingCreative testingConversion tracking
Overview

What is Meta/Instagram Ads?

Meta and Instagram ads are paid campaigns across Facebook and Instagram, targeted by audience, interest, and behaviour and measured against leads or sales.

Krinok sets up the Meta Pixel and conversion tracking, builds audience segments and lookalikes, produces ad creatives, and A/B tests them. Budgets move toward the combinations that perform, and you see results in a live dashboard rather than a monthly PDF.

Best for: Businesses that need qualified leads or online sales and want spend tied to measurable outcomes.

What's Included

Pixel setup and event tracking

Audience segmentation and lookalikes

Creative production and A/B testing

Budget optimization and bidding strategies

Performance dashboards and reporting

Retargeting and remarketing campaigns

How We Deliver

Step 1

Discover

A working session to understand your goals, users, and constraints, ending in a written scope and estimate.

Step 2

Design

Architecture, user flows, and interface design, reviewed with you before development starts.

Step 3

Build

Short sprints with a demo every week, automated tests, and a staging link you can use at any time.

Step 4

Launch & support

Production deployment, monitoring, handover documentation, and ongoing improvement after go-live.

Meta/Instagram Ads
FAQ

Frequently Asked Questions

How much should I budget for Meta/Instagram ads?

We recommend starting with ₹30,000-₹50,000/month for testing, then scaling to ₹1,00,000+ once we identify winning audiences and creatives. Our management fee is separate from ad spend.

How do you target the right audience?

We use a combination of custom audiences (website visitors, email lists), lookalike audiences, interest-based targeting, and behavioral targeting. We continuously refine audiences based on conversion data.

How long before I see results from ads?

Initial data collection takes 7-14 days. Optimization typically shows meaningful results within 30 days. Most campaigns reach peak performance in 60-90 days as we accumulate conversion data and refine targeting.

Ready to Get Started with Meta/Instagram Ads?

Speak with our experts to plan a tailored engagement and timeline.